Backbone delivers custom-developed online solutions. Our services include: online strategy (business, marketing, and branding), visual and user interface design, technical development and integration, information architecture, and Web application development. Since our inception, we have been engaged in developing a host of Web-based content and network management solutions.

Our process is based on years of experience and is geared towards maximizing efficiency and flexibility. First and foremost, the goal is to adjust to your needs and work around your existing business processes.

The following is our staged process employed in our project development cycle:

Engage in the discovery process with the client, learning about the industry and the client by posing probing questions, doing research, and challenging conventions.

Define the client's needs and develop a blueprint for the project and its required deliverables.

Invent the overall solution, site architecture, and the custom features, in response to the challenges and goals of the client. We brainstorm various ideas and debate our approach until a clear and concise solution emerges that not only meets the client's requirements, but also addresses more complex problems that one faces working online. Our final solution always exceeds our client's requirements, resulting in greater value and much greater flexibility overall.

Build the solution.

Refine the solution by interacting with the working application, making additions and/or improvements and edits to the system that emerge through real-world testing.

Launch the final products after sign-off from the client.

Our process is based on creating a working relationship with the client that is result-based. Simply put, we establish strong lines of communication with the client and then communicate. The results speak for themselves.

Start the process today »