Empowered by Expression

Expression's goal is to make your life easier while aiding in streamlining industry-specific requirements. Ultimately, Expression empowers its user to create, edit, alter and publish their content as necessary. It enables even non-technical users to create and maintain their company's message and express it globally through a seamlessly integrated web solution.

Expression is the world's leading Web Management Framework

It delivers enterprise-level Content Management over multiple web sites, as well as an extensive set of tools and functionality that enables companies of any size to maximize effectiveness in delivering their message and conducting business on the Web.

Expression  provides unparalleled functionality at a fraction of the cost and time when compared to other solutions on the market.

Expression is extremely simple to use at the Content Management level, but is robust and powerful enough to engage developers of all levels by providing web services directly to the entire Expression core.

KEY REASONS WHY EXPRESSION IS THE RIGHT SOLUTION

Unique Best-Of-Breed Solution

Content Management is not simply a Content issue. Expression delivers state-of-the-art Content Management that surpasses any solution available in the marketplace today - and it does so while providing a comprehensive and intelligent real-world Web Management Framework that delivers all-inclusive solutions to problems and issues that face any truly scalable and integrated web based CMS.

Entire Solution

The entire Expression framework can be delivered as a true Web Service. It can be bundled with multiple levels of functionality and complexity and can be tailored to fit any budget, with basic configurations delivering more power and control over network and site management than even the top tier providers offering competing solutions.

Automatic Integration

Expression is available, regardless of the configuration, as an open architecture Web Service. Leading the way in this revolutionary technology, any part of Expression may be securely accessed by external applications and development environments, making it the only CMS capable of delivering your information seamlessly wherever it is required. Similarly, external applications can communicate back and automatically update and keep Expression’s data current and synchronized with disparate company data.

Price

Expression is a leading solution for delivering Content and Web Management as a hosted and managed service. It does so while delivering more functionality “Out of the Box" than even the costliest enterprise solutions do. Expression customers have been able to use the framework to deliver on ALL of their requirements for 50 – 75 % less than other solutions.

Simple, Yet Powerful and Comprehensive

Although Expression is a tool that can be used by anyone capable of sending an email or writing documents in a word processor, it also delivers cutting edge functionality worthy of experienced developers. In addition, its unique and progressive abstraction system will empower designers and HTML coders with the ability to do what is typically outsourced to developers and technical personnel, saving you money and giving you the agility to take your ideas online in no time at all.

Grow Your Digital Library

Expression’s system of managing and developing sites allows you to reuse all of the work you do over time, resulting in a rich digital library that can be used over and over again as you grow your site(s) in the Expression Network. Time spent perfecting any Element in the system is time saved the next time the same functionality is required. Best of all, users are not limited to keep exiting display, allowing your library to span both design and functionality. Development time will become faster and faster, saving you time and money.

Experience and Service

Backbone Technology has delivered and managed mission-critical hosted solutions for years, from enterprise level firms to government organizations. Expression has delivered far above expectations as an intelligent and flexible solution in all of its implementations, and is housed on a secure, state-of-the-art network.